Dickey’s Barbecue Announces Largest Franchise Deal in Company History
Dickey’s Barbecue Restaurants, Inc. today has struck a 100 store development deal in the southern half of California. This is the largest development deal for the 72-year-old for franchise known for aggressive growth and slow smoked Texas barbecue. “We have a proven business model coupled with an exciting growth proposition that is attracting larger development deals,” said Roland Dickey, Jr., President and CEO of Dickey’s Barbecue Restaurants, Inc. “We are picking up momentum in key markets that have embraced our brand. My grandfather would be thrilled to see his slow smoked Texas barbecue all across the West Coast.” Two former KFC franchisees, Kevin Roche and Bryan Roche, along with partner Phil Fontes are leading the development group that plans to add 100 new locations to the existing 372 locations across the country. The 10 year multi-unit deal will add 100 new Dickeys Barbecue Restaurants in Fresno, The Inland Empire, Greater Los Angeles and the Central Coastal market areas. “California is a perfect growth market for Dickey’s Barbecue,” said multi-unit franchise owner Kevin Roche. “There is no other brand taking fast casual barbecue across the country like Dickeys’ Barbecue — we feel fortunate to be part of such an innovative franchise brand.” The Roches own locations in Hanford, Rancho Cucamonga, Fontana, and Santa Maria and are currently in the construction phase on a site in Seaside. There are 41 Dickey’s Barbecue Restaurants in California.
About Dickey’s Barbecue Restaurants, Inc.
Founded in 1941 by the Dickey family, Dickey’s Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For more than 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of Southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts — because real barbecue can’t be rushed.
With more than 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continue to grow under the leadership of Roland Dickey Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc.
Dickey’s has been recognized on Newsweek’s 2022 “America’s Favorite Restaurant Chains” list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur’s Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.
For more information, visit www.dickeys.com. For franchise opportunities, visit www.dickeysfranchise.com.